Storytelling with Data: How to Build Compelling Data-Driven Presentations

*Please note the microlearning session dates were recently updated.

Everyone loves a true story. Unfortunately, too many presenters bury their best insights beneath mountains of irrelevant data and confusing visuals. The result? A tangled mess of facts and graphs that fail to change minds and inspire action. The best presenters know that data should tell a compelling story, not bore your audience to tears!

Storytelling with data takes instinct and skill, and this powerful microlearning session will help you hone both. You’ll learn the 6 Secrets of Storytelling with Data, including how to:

  • Identify the Big Idea that will shape your narrative
  • Simplify complex stories in a compelling way
  • Visualize data so that it is memorable and effective
  • Ensure your presentation will result in better executive understanding



Known as a motivational executive, Jay Foley is an Advisor who mentors and coaches C-Suite leaders for Persimmon. Throughout his career, Jay has taken on under-performing operations and turned them into market leaders.  He has proven and believes that even high-performing operations have opportunities to “raise the bar.”  He graduated from St. Michael’s College with a BA in Business Administration and completed the Wharton Executive Advanced Management Program #30.



Rob Marsellis is a Senior Advisor who consults both private and governmental clients on various initiatives including developing and implementing operational, financial, and strategic plans.  For more than a decade he shared his business experience with students as a faculty member in the John Sperling School of Business at University of Phoenix campuses in Tulsa and Northwest Arkansas. He received his BS degree from Oklahoma State University and holds an MBA from the Walker School of Business and Technology at Webster University.

July 23rd, 2020
10:00 AM - 11:15 AM CT

Class Location:
Live Virtual Training
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I cannot wait to take some of the ideas we learned about back to my organization!

Video Gaming Technologies

I've been to multiple training courses with The Persimmon Group and I've learned from them all. I'm looking forward to the next steps in my development.

Department of Workforce Services

The interaction between attendees was great. The class was not boring and very informative!

Laredo Petroleum
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